Published in a week when Lovable's valuation doubled to $13.3 billion, up from $6.6 billion in December, this episode presents Ryan Meadows story of joining Lovable as a customer before becoming its Chief Revenue Officer, and how that experience shapes everything about how he thinks about AI, growth and the future of software. Hg's Tim Harrison sits down with Ryan to explore how they reached $400 million ARR in just 15 months, what it means to build an organisation entirely without legacy tooling, and why Ryan thinks most enterprises are still barely scratching the surface of what AI can do for their people. Ryan walks through their three-stage model of AI transformation, from getting everyone to prototype, through hardening load-bearing applications, to ultimately rebuilding workflows from first principles. He shares how Lovable disrupted its own seat-based pricing model to move to consumption in the enterprise, and why that shift unlocked a customer who went from 200 product managers to 8,500 active builders in two months. He also reveals how they use their own platform to run go-to-market, from an AI command centre that tells reps exactly what to do, to a CPQ and e-signature flow built entirely in-house. As Ryan puts it, the company's tagline is "we want to be your co-founder," and he believes that applies just as much inside an enterprise as it does for a first-time founder raising funding.