To be ‘born in the cloud’ is a status to be envied in the software sector. But what real advantages does it have, and are there any downsides? How difficult is it to create a competitive and disruptive business in the cloud today? Joris van der Gucht & Tim Vandecasteele are true software entrepreneurs, having co-founded Silverfin, a leading cloud platform for accountants. Joris and Tim speak to Joris Van Gool, Partner at Hg, about tech entrepreneurship, whilst also discussing the benefits of being ‘born in the cloud’, and how SaaS tech is disrupting the accounting sector.